Finding the perfect fit with Soma Intimates

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I recently visited Soma Intimates to get a custom bra fitting and was shocked to hear that I’d been wearing the wrong size for YEARS. I mean, how is that even possible? I was excited to see that Soma has a new technology where they can determine your exact bra size with the Soma INNOFIT tool. This tool is actually a bra itself that you put on over your normal best fitting bra. Then you download the SOMAINNOFIT app which will “activate” the bra and give you your precise measurements/correct bra size. How amazing is that? I think Soma is ahead of the game with this technology! I put on the INNOFIT bra over mine and in minutes knew my exact size. This fitting was unlike any I’ve had before and I honestly enjoyed it! Usually when I think of going bra shopping it’s such a chore and fittings can be awkward.

The fitting at Soma made my shopping experience such a breeze and guided me in the right direction when it came to my personal bra size. This tool is available in Soma stores, so if you’re in need of a bra fitting I highly suggest trying out this service. I have always liked Soma bras, they are super comfortable and the colors are feminine and fit my style. I picked up a few new bras that day and highly recommend the MEMORABLE PUSH UP BRA - it’s my absolute favorite and I have it in a ton of colors! Scroll down to see more from my shopping experience at Soma!

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SOMAINNOFIT tool that helps determine your exact bra size!

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This post is in partnership with Soma Intimates, a brand I love. All selections and opinions are my own. Thank you Soma Intimates for sponsoring this post.

xoxo

Whitney